Bhout: AI-Powered Boxing Transforms Fitness Gaming

Salvador Barros, Head of Growth at Bhout, talks about their innovative AI-powered boxing bag with a gamification twist. Their technology combines 3D computer vision, sensors, and machine learning to transform traditional boxing workouts into interactive gaming experiences. With 70% female membership and plans for global expansion, Bhout is pioneering a new category of “entertainment” that bridges the gap between fitness and gaming. Learn how this Portuguese startup is reshaping the $13 billion FitTech market with its unique blend of combat sports and technology.