How Clickful is Making Social Media Advertising Smarter

[Digital Transformation] 2.Aug.2024

Guest: Raymond Yip, Co-Founder & CEO, Clickful

Social media is a useful frontier for advertisers, but maximizing potential can be tricky. Clickful Co-Founder and CEO Raymond Yip tells Anthony Lacavera how his company’s software automatically maximizes Facebook ad campaign spending for clients.

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