How Leadsales is Using WhatsApp to Help Small Businesses Join the Mobile Commerce Revolution

The little green app in your cell phone could be your key to joining the mobile commerce revolution. Roberto Peñacastro, Co-Founder and CEO of Mexico-based Leadsales sits down with Anthony Lacavera to discuss how the company is helping small and medium businesses across Latin America manage potential sales… all via WhatsApp and other social media channels.