Reselo: Transforming Forest Waste into Advanced Bio-Rubber

Swedish startup Reselo transforms birch bark waste into a bio-rubber, cutting carbon emissions by 90%. We talked to Henrik Otendal, Co-Founder & CEO of Reselo about how their sustainable alternative to traditional rubber is already attracting major partnerships with companies like Volvo and Polestar. By converting forestry waste into high-performance materials for tires, footwear, and automotive parts, Reselo is pioneering the future of eco-friendly manufacturing. Learn how this breakthrough technology is innovating the rubber industry while supporting circular economy goals.